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Market Segmentation, Prologue for Selecting Target Market From Traditional Approaches to using Artificial Neural Networks

tahmoures hasangholipour; eyed mehdi miri

Volume 13, Issue 52 , February 2007, , Pages 17-40

Abstract
  Surely, in modem competition era among companies, losing or gaining only one customer is also important. Multiplicity of Companies and competition among them, compel them to attempt to attain only one group of customers, because attaining whole of customers in such competition have been impossible; So ...  Read More